João Brandão Ferreira
BEANS FOR VICTORY
This was a school project. The brief was to make a packaging
Design of a commemorative/special edition of a product.
I chose Heinz Baked Beans, and my idea was to develop
a commemorative edition based on the contribution of Heinz
during the second world war to maintain food supplies.
My design options were influenced by the British war
propaganda and by the idea of rationing and distributing
the food during the war.